The succes of a sales tool

AB-InBev is the world’s largest brewer of beer and were looking for professional tool to support the brands and give insides during sales meetings. AB-InBev asked COOKS to develope a sales tool for the out-of-home team of AB-InBev Netherlands. The sales tool was especially developed for the restaurant & bar owners and gives them tailored advice. The tool gives the owners advice about the ideal assortment, visibility, activation and sales margin. The tool also promotes the brands of AB-InBev in the Netherlands. COOKS added a smart solution of presenting updated sales results and a margin calculation tool. The tool also supports an easy switch between the different segments.

The instant success and happiness of AB-InBev with using the sales tool resulted in a current role-out in multiple countries in Europe.

If you want the read more information about this case, please
If you want to contact us please use or call +31 (0)78 613 30 00 and ask for Martin or Anita.

3 years ago 0 0 2940